• Email Marketing: Utilizing SalesForce for B2B contacts and Marketo for B2C leads, I manage email marketing campaigns for 100k contact database. Marketing automation focused on testing, segmentation and reengagement. Strong analytics & forecasting.
• Trade Shows: 15 shows annually with 250k budget. Responsible for managing all show services, travel, and freight. Independent inventory and inspection. Expense reports. Custom exhibit purchase, I handled from RFP through budget negotiations and final inspection. 37% reduction in costs from ‘08 – ‘09 due to strict quality assurance ethic.
• Marketing: Copy writing. Image data care. Prospecting promotions. Understandable and actionable recommendations for website ease-of-use, natural search and site speed optimization. Multichannel social media campaigns. House mailing and suppression list.
• Photography and Design: HTML e-newsletters. Product photography. Landing pages. Banner ads. Assist 6 catalogs annually; page counts 48 - 240. Over 5m pieces produced.
• Product Development: 7 Biology themed t-shirts with over 500 sold. Mitosis & Meiosis classroom activity using reusable sticky surface. Botany educational charts in development. Set of 8 macro botanic photographs sold to doctor’s offices.

• Photography: Food and chef shoots on location prior to event photography at openings.
• Design: Branding collateral, email templates, rearview hangtags, wine & beer labels, t-shirts, DVD label, banner ads, video editing.

5 member board of homeowners association responsible for maintenance of grounds and architectural approval for renovations. Implemented an SQL forum for electronic record and communication between ownership and board regarding current issues. Also responsible for written communications to owners and minutes of meetings.

• Burgess Peterson Academy – Teach weekly classes; two one-hour groups totaling 90 students. Implemented a hands-on organic garden and orchard on campus. Holistic integration to state curriculum guidelines via weekly lesson plans that mirror classroom rubrics. In partnership with Georgia Organics, Atlanta Public Schools and Trees Atlanta.
• Environmental Education Center – DeKalb Extension Office south. Conceptualization and implementation of an educational herb garden featuring 4 quadrants; touch, smell, taste and medicine. Physical maintenance of facilities. Photography of grounds for publication and promotion. Taught public lectures on herbs and water cycles. Designed a bingo game themed around the pond’s ecosystem.

• Bartender at Feast in Decatur, GA
• Head Waiter and Trainer at Piebar in Midtown, GA
• Waiter at Neighbor’s Pub in Virginia Highlands, GA

• Production – Process C41 print and E6 slide films. Print 4x6s roll prints with hand corrections. Print Color or B&W Darkroom enlargements to 20x24. Slide duplication.
• Resources – Monitor chemistry, film, disposables. Maintain stock and ordering.